FIFA has launched the FIFA Fan ID, a free physical card available to every ticket holder for any of the 104 matches at the FIFA World Cup 2026 — including the eight at Mercedes-Benz Stadium here in Atlanta.
The card itself is a customisable, tap-to-phone memento collected from fan information booths just after you enter the stadium. Once paired with a smartphone, it unlocks a personal digital experience: official tournament content, stadium-specific insights for matchday, the ability to personalise official merchandise with your own photos and curated tournament images, and rewards added throughout the competition.
"Your FIFA Fan ID is your door into an entire world of exclusive content, unforgettable experiences and memories that are yours to keep and share. Wear your FIFA Fan ID with pride."
— Gianni Infantino, FIFA President
FIFA encourages fans to arrive early — the matchday experience begins at least three hours before kickoff, with live entertainment, giveaways and Fan-ID-exclusive activations.
Quick facts for Atlanta
- Free for every ticket holder, one per attended match (collect at your first game; keep it for the rest).
- Tap to your phone to access — works for matches you attend AND between matches.
- Available at all 16 host stadiums across Canada, Mexico and the USA — including Mercedes-Benz Stadium in Atlanta.
- Not a visa and not a match ticket. Buy match tickets only through FIFA.com/tickets.
Source: FIFA — "Unlock the experience of a lifetime: FIFA Fan ID launches for World Cup 2026".